We’ve been hearing about the onslaught of large Online Travel Agencies (OTAs) for a couple of decades now. Undoubtedly, they have disrupted the market (for the better, I might add) by removing unnecessary friction in travel bookings. However, “offline” travel agencies that continue reinventing themselves have prospered in parallel. As a travel agent, there are […]
Author: Pathfndr
Pathfndr.io, first and foremost, caters to travel advisors and travel influencers who are looking to have a hybrid service model from an offline-only model. While most have realized the importance of moving the travel business online and having a meaningful online presence, many do not understand how to make the move with respect to their […]
As the travel industry continues to evolve and become more competitive, it is increasingly important for travel agents to find ways to differentiate themselves from their competitors. One way to do this is by creating dynamic travel packages that are tailored to each individual traveler’s preferences and needs. Dynamic travel packages allow travel agents to […]
If you are running a small to medium-scale tour and travel business, it is only normal that you will be swamped with a host of operational tasks day in and day out. However, thanks to the emergence of sleek technological solutions, you will be easily able to reorder sales, payment, marketing, as well as administrative […]
The marketing industry is prone to changes due to a number of external factors. Along with it, novel methods of communication and delivery of brand services over the internet are also making their entry into the fray. One of the newest forms of online marketing is ‘influencer marketing’, which is proving to be a very effective […]
A steady flow of client associations is necessary to keep one’s travel company up and running. The quickest and most efficient way to make sure your travel agency is making good money is by clocking as many bookings as possible. The holy grail is where you are generating passive income through travel by setting up […]
If you are planning to run your own travel website on the internet, then it is absolutely necessary that you use a smart color palette. A travel website built using a smart receptive design will automatically attract greater online traffic. And since color is one of the fundamental elements of web design, the color palette […]
Making travel videos for one’s travel business is not an easy affair. One has to consider a budget for the same. And in many instances, someone just starting out with their travel agency does not find themselves in a position to spend a lot of money. But that does not mean that you can stop […]
If you are part of the travel industry, you must know that it is a hugely competitive space. If you want to stand out, you will need to have a strong brand. One of the most critical tasks that you can do at the outset of your big project is to create an attractive logo […]
Finding innovative methods to improve your clients’ experiences while enhancing the profitability of your business should constantly be at the forefront of your thoughts as a tour operator. Learning how to make travel packages is a terrific strategy to attract more people and improve trip reservations. You can cater to the demands of any group […]